Nowadays, most marketers obsess over how they can amplify their content’s reach as much as possible. More views means more leads and customers, right? While this convention can be true, it’ll only pan out if you optimize your videos for humans before you optimize them for algorithms. Resonance is the most important determinant of whether
Please note that you may have to clear your browser cache to see the latest version of Ubersuggest. Do you want to know how many people are linking to you? Do you want to find more link opportunities? Well, I created a free backlink tool that will allow you to do that (and much more).
Over the past few years, influencer marketing has become an incredibly successful strategy for brands looking to reach a targeted audience on social media. And, with an average ROI of $6.50 for each dollar spent, it’s undoubtedly powerful. If you’re a marketer, I’m willing to bet you’ve heard the term ‘influencer’ before. But what about
Conventional wisdom tells you that every organization’s target audience gets a consistent dose of video content from YouTube. But, in reality, assuming your exact buyer persona frequents the video platform is a risky move to make. To truly build a presence on YouTube, you need to know if your target audience actually watches content on
On Sunday, the first episode of the last season of Game of Thrones not only made its fans the happiest people in the world for an hour, but it also shattered HBO’s record for the most amount of viewers a single episode of a show has ever attracted — 17.4 million. What’s arguably more impressive